"Together we can do it."

"Together we can do it."

?

It's a construction company. They build apartment buildings. Trained professionals doing big stuff using heavy machinery. Do they expect me to participate? Are they going to leave something undone?

"No toilet? Oh, no, that's YOUR part - we're doing this TOGETHER."

What exactly are they referring to, "it" is a bit vague?

Are they trying to communicate an inability to perform alone? Big strong men with matching hardhats, what exactly do they need me for? Perhaps they have outsourced so much of their business that they simply can not do anything without outside participation anymore?

I would be a lot more reassured if they left out that first word and just wrote:

"We can do it."

Corporate slogans are silly. Watch and learn: www.digemo.fi.